Immersion
We develop a deep understanding of your brand, your users, and the role your site will play in your overall marketing strategy.
We begin each web project with an intensive discovery process — interviews with your leadership and staff; user, industry, and competitive research; and a full audit of your existing marketing infrastructure.
Strategy + wireframing
We keep everyone aligned with a collaborative, iterative process that starts with a concrete outline of each page of your site.
By producing wireframes — low-fidelity blueprints of your site’s language, structure and features — we can work together to perfect verbiage and optimize the user experience before committing to design or development.